Market Research → Competitive Analysis → Strategy Brief
Automatically research competitor moves and market developments to generate strategic business briefs for leadership teams.
Workflow Steps
Mention.com
Track competitor mentions
Set up monitoring for key competitors (SpaceX, Blue Origin, Virgin Galactic) across news sites, blogs, and social media to capture all mentions and developments
Zapier
Aggregate and filter mentions
Create a Zap that collects Mention alerts, filters out low-quality sources, and compiles relevant mentions into a Google Sheets document with timestamps and source URLs
Perplexity AI
Research and contextualize
Use Perplexity AI to research background context for each major development, including market implications, competitor responses, and industry expert opinions
Notion AI
Generate strategic analysis
Use Notion AI to synthesize the research into a structured strategy brief including executive summary, competitive threats/opportunities, and recommended actions
Microsoft Teams
Share with leadership
Automatically post the completed brief to your leadership team's Microsoft Teams channel with @mentions for key stakeholders
Workflow Flow
Step 1
Mention.com
Track competitor mentions
Step 2
Zapier
Aggregate and filter mentions
Step 3
Perplexity AI
Research and contextualize
Step 4
Notion AI
Generate strategic analysis
Step 5
Microsoft Teams
Share with leadership
Why This Works
Provides comprehensive competitive intelligence with strategic context, enabling faster decision-making than manual research
Best For
Strategy teams monitoring competitive landscape and market developments
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