Automatically research prospects and their companies to give AI the context needed for highly personalized outreach campaigns.
Workflow Steps
Clay
Enrich lead with company data
Import lead list and use Clay's data enrichment to gather company size, recent news, funding rounds, tech stack, job postings, and social media activity.
Apollo
Find decision maker contacts
Use Apollo to identify key stakeholders at the target company, including their roles, tenure, and contact information to build a complete org chart.
Perplexity AI
Research recent company context
Query Perplexity for the latest company news, product launches, expansions, challenges, or industry trends affecting the prospect's business.
GPT-4
Generate personalized email sequence
Combine all gathered context to create a 3-email sequence that references specific company pain points, recent developments, and how your solution addresses their unique situation.
Instantly
Deploy contextual outreach campaign
Load the personalized sequences into Instantly with proper delays, A/B test variations, and follow-up logic based on engagement levels.
Workflow Flow
Step 1
Clay
Enrich lead with company data
Step 2
Apollo
Find decision maker contacts
Step 3
Perplexity AI
Research recent company context
Step 4
GPT-4
Generate personalized email sequence
Step 5
Instantly
Deploy contextual outreach campaign
Why This Works
Deep company research combined with AI writing creates outreach that feels human and relevant, dramatically improving response rates compared to generic templates.
Best For
B2B sales teams doing outbound prospecting who need to stand out with highly relevant, researched outreach
Explore More Recipes by Tool
Comments
No comments yet. Be the first to share your thoughts!