Monitor Media Coverage → AI Analysis → Slack Alerts

beginner15 minPublished Apr 16, 2026
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Track mentions of your company across news sources, analyze sentiment and accuracy using AI, and get instant Slack notifications when potentially problematic coverage appears.

Workflow Steps

1

Mention

Track brand mentions across news sources

Set up Mention to monitor your company name, key executives, and product names across news websites, blogs, and online publications. Configure alerts for real-time notifications of new coverage.

2

OpenAI GPT-4

Analyze articles for accuracy and risk

Use GPT-4 API via Zapier to analyze each article for factual accuracy, sentiment, and potential reputational risks. Create a custom prompt that scores articles on accuracy, identifies potential legal issues, and flags coverage requiring immediate attention.

3

Slack

Send priority alerts to PR team

Configure Zapier to send different types of Slack notifications based on AI analysis results: immediate alerts for high-risk coverage to #crisis-comms channel, daily summaries of neutral coverage to #pr-team, and weekly positive coverage roundups to #marketing.

Workflow Flow

Step 1

Mention

Track brand mentions across news sources

Step 2

OpenAI GPT-4

Analyze articles for accuracy and risk

Step 3

Slack

Send priority alerts to PR team

Why This Works

Media monitoring tools capture coverage comprehensively, while AI provides instant analysis at scale, and Slack ensures the right people see urgent issues immediately

Best For

PR and communications teams need to quickly identify and respond to potentially inaccurate or damaging media coverage

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