Monitor Brand Mentions → Check for Deepfake Misuse → Alert Team

Set up Brand24 monitoring for your brand name, executive names, and key products across YouTube, TikTok, Twitter, and other platforms. Configure alerts specifically for video content mentions and set monitoring frequency to every 15 minutes for rapid detection.

Create Zapier filters that capture only video mentions from Brand24, extract video URLs, and filter out known legitimate sources (your own channels, authorized partners). Set up conditional logic to prioritize mentions involving executives or sensitive topics.

Send extracted video URLs to TrueMedia's deepfake detection API. Configure the analysis to focus on facial manipulation and voice synthesis detection. Set confidence thresholds based on risk level (executives: 60%+, general brand: 80%+).

Send immediate alerts to your crisis management Teams channel when potential deepfakes are detected. Include video details, detection confidence, platform information, and suggested next steps (takedown request, legal review, public response).